Coffee, soy and beef: the traceability Europe now demands
Europe's deforestation rule changes what exporters must prove. Product quality is no longer enough: you have to show where it came from.

The EU Deforestation Regulation, known as EUDR, affects exporters of coffee, cocoa, soy, beef, timber, palm oil and rubber, plus a list of derived products.
What changes in practice
The European importer must file a due diligence statement declaring the goods do not come from land deforested after 31 December 2020. To support it, they depend on information only the exporter holds.
What the exporter needs
Geolocation data for the plots or farms of origin, with coordinates, and traceability of the batch from origin to shipment. Mixed-origin goods require every origin on record.
Why it becomes a logistics problem
When the information arrives incomplete, the cargo stops before entry: the importer cannot file the statement and the container waits at the port while paperwork is redone.
What to do first
Map the origins, organise the data per batch and check whether your European buyer already has the procedure in place. Office work that prevents demurrage.